NailWikiAbout Us
ABOUT US · ON THE PROFESSIONAL’S SIDE

A big idea begins with respect for your craft.

We are building NailWiki for nail professionals who turn knowledge, precision and care into beautiful work every day. Our purpose is to make professional knowledge accessible and choices about materials, tools and equipment better informed.

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Manicured hands with pale pink nails against a pink background.
Thematic photograph · SHVETS production / Pexels · Pexels licence
01

Your craft deserves more.

Behind every beautiful manicure are learning, practice and hundreds of decisions. We believe professionals deserve clear explanations, thoughtful equipment and information they can trust.

Our ambition is to build a place where knowledge supports growth: from a first question about an ingredient to a confident understanding of a working tool. A place where experience becomes easier to share and professional development reaches across languages and borders.

01

Knowledge across borders

We are developing a library in six languages to help professionals across Europe learn and share experience.

02

Respect for the craft

We explain materials, documentation and the questions that support informed everyday decisions.

03

Trust through transparency

We show our sources, disclose commercial relationships and distinguish evidence from manufacturers’ promises.

02

Europe is our shared professional home.

According to the project owner, its projects serve a broad customer community across Europe. This experience informs our ambition to make professional knowledge accessible across languages and borders.

NAILWIKI

An editorial verdict is never for sale.

We do not write bought editorial articles or sell positive conclusions. We assess shops, materials and equipment using the same questions: what is claimed, what supports it and what remains unknown. Those questions apply to outside brands and our own projects alike.

NailWiki, BELOM, NailMarket, BELOM App and NaNails are projects of BELOM Group OÜ, as identified by the owner. Molokom catalogue images are supplied through our NaNails shop; this commercial relationship is not independent product-test evidence.

Our editorial principles
03

BELOM A2: testing and CE documentation

The project owner states that BELOM A2 has completed laboratory testing and that documentation for the applicable EU CE-marking requirements is prepared. NailWiki has not examined the reports or conformity declaration. We therefore publish no A2 filter class, airflow, noise value or capture percentage. A CE mark is not an independent dust-capture rating.

CE marking is the manufacturer’s declaration that a product meets applicable EU requirements. How CE marking works

We are building more than a library.

Our direction brings together professional knowledge, thoughtfully developed equipment, business tools and convenient access to materials. NailWiki explains; BELOM develops equipment; NailMarket brings professional supplies together; BELOM App focuses on salon operations. Each project has its own purpose, with one shared aim: helping professionals move forward.

Professionals shape the future of their craft. We want to be beside them.

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